The Association of Southeast Asian Nations (ASEAN) was the first region in the world to conclude an e-commerce agreement. The agreement is proof of ASEAN`s commitment to creating an enabling environment for the growth of e-commerce by advancing trade rules in e-commerce and developing better digital connectivity in the region, the minister said. „This agreement will help boost ASEAN consumer confidence in e-commerce. We will enable ASEAN companies to grow nationally, regionally and globally,“ he said, adding that discussions on the agreement began in June last year. . . .